Potato for Better Life.




Better Life: Potatoes are a staple crop that can contribute to food security and create livelihood opportunities.

 • The potato value chain, from cultivation through processing for added value and packaging to marketing, provide immense opportunities for decent employment for rural and urban dwellers, including women and young people. • Potato-based snack production and marketing is a growing industry in urban areas providing opportunities for entrepreneurship for young people. • Small-scale farmers, who are the custodians of the wide variety of potatoes, can improve their livelihoods through better access to innovative technologies and markets.


KEY MESSAGES

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